Launching in May, in addition to adverts, the campaign comprises sponsorship of Rihanna's upcoming LOUD tour in the US and Europe and will give fans the chance to interact through NIVEA and Rihanna owned social media channels.
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Tuesday, April 19, 2011
Rihanna: The New ‘Skin’ of NIVEA
Rihanna has been announced as the 'skin' of NIVEA skincare and poses naked in its 100th anniversary ad campaign.
Launching in May, in addition to adverts, the campaign comprises sponsorship of Rihanna's upcoming LOUD tour in the US and Europe and will give fans the chance to interact through NIVEA and Rihanna owned social media channels.
Launching in May, in addition to adverts, the campaign comprises sponsorship of Rihanna's upcoming LOUD tour in the US and Europe and will give fans the chance to interact through NIVEA and Rihanna owned social media channels.
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